Insiders: Blue Zones Project™

Jennifer Rudloff

According to the 2010 Gallup-Healthways Well-Being Index®, Iowa currently ranks as the 19th healthiest state in the nation. Although that puts Iowa in the top half, there is room for improvement. Today, Iowa scores well on emotional health, physical health and access to basics such as safe surroundings, financial resources, strong community and health care services. Progress needs to be made on healthy behaviors such as exercise and eating habits, as well as improving overall work environments.

Enter The Blue Zones Project: a public/private collaboration between Wellmark Blue Cross and Blue Shield and Healthways to help make Iowa #1 in the nation for well-being as measured by the Gallup-Healthways Well Being Index. In these video's John Forsyth, Chairman and CEO of Wellmark, and Dan Buettner, Author of Blue Zones, talk about this landmark initiative.

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Topics: Well-Being In the News Dan Buettner Health Community Well-Being Index Healthiest State Wellness Healthways Iowa Government Wellmark Blue Cross Blue Shield Blue Zones Project